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designing a logo
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Money. We
know how important your time is. designing a logo
Affordable
Price. While
most local agencies charge more than two thousand dollars, Logo Design Guru's
packages start at ONLY $299 with No Hidden Costs - ever. We are so
confident in our logo design that we only charge your $299 to start your
project, for all projects, and you will pay the remaining balance once we have
sent your first logo draft. Click here to Review our specially price designing
a logo
This month sees the start of a
series of articles about This month sees the start of a series of articles
about the creative side of graphic design. There are many sites that go into
the technicalities of Web design, but information about basic graphic design
principles is not so easy to find.
I have had the benefit of seven years of art
college training and the experience of working professionally in several major
design and advertising agencies such as Raymond Loewy and J Walter Thompson in
London. I have designed corporate and brand logos for many of the World's
leading companies and, more recently, acted as design consultant for Apple
Computer, Microsoft, Sony and Canon.
The first article is about the principles of logo
design. Most of it is just good common sense. I don't like to think of it as a
formula, it is a set of guidelines that I have developed based on the study of
many of the World's most famous and successful trade marks. Apart from their
obvious differences, these logos have many things in common and if you apply
the same factors to the logos that you design, they will stand a better chance
of success. the creative side
Our logo
design prices generally range from $299 to $500, depending on the type of logo
you want for your organization. Logos can be as simple as text placed in a
creative way or have more abstract elements requiring illustration. View specifics on our logo design prices.
For logo
design jobs totaling under $500, payment is required in full for first-time
clients. Logo design jobs over $500 are billable at one-half upon start of job
and one-half upon completion of job. Transfer of the logo design and copyright
is made to the client upon payment in full.
Upon
receipt of payment, we will provide you with two logo design samples within
five business days. (Rush jobs for logos cost 50%-100% extra.) These logo
samples may be sent either via e-mail or via display on a web page.
The client
may make their selection along with one free revision. Additional revisions are
billable at our standard design rate of $85/hour. We're pretty flexible on
alterations. If it's something that only takes a few minutes we won't
nickel-and-dime you (i.e., at no additional cost).
Two logo
design samples are given in the base price. Additional samples may be ordered
for an additional 50% of the standard logo rate.
What formats are my designing a logo
Print
logos are normally delivered in EPS or TIFF format (along with PDF format),
unless requested in another format by the client. Clients wishing to have their
logo in a specific software application format should check with us first
before beginning their logo design.
Web
logos are normally delivered in GIF or JPEG format, depending on the design
of the logo. Special formats can be created, but we usually recommend sticking
with these formats for general use.
Screen
logos (other than the web, such as for a presentation) can be created in GIF,
JPEG, PICT, PNG, Windows Bitmap, and many other formats. Again, we strongly
recommend letting us know beforehand where you plan on having your logo
displayed so we can make your logo design completely compatible when finished.
Print
logos require a much higher resolution (i.e., pixels per inch) to create and
need to be saved in certain standard print file formats. Some of the most
common and universal print formats for print jobs are TIFF, EPS, and Adobe
Acrobat PDF. By creating a logo in these file formats, the logo can be opened
up and printed even without having the original software application the logo
was created in. Because print logos can become very large in file size, unless
you have a fast Internet connection they are best sent on a form of removable
media, such as a floppy disk, a Zip disk, or a CD-ROM.
Web logos
require a much smaller resolution (since they only need to be displayed on
screen), and can be sent directly through email or available for immediate
download. Because web logos are so small in file size, they are not a good
choice for printing, as the quality will appear very blurred or jagged on paper.
Yes. Each
software program has its own specific menu command to best place your logo into
the program. However, not all software programs will have your logo appearing
the same way unless your logo is saved in the file format that works best with
that program. That's why it's a good idea to have your logo save in multiple
file formats so you can have a copy readily available for all your needs.
o
What
do I want my logo to represent? (Think key words: strength, resilience,
quality, elegance, to name a few.)
o
Where
will my logo be displayed?
o
What
colors should my logo be?
o
Should
it include text, an image, or both?
o
Should
it have a special typeface?
o
Does
it need any special effects?
o
How
can it stand out from my competitors?
Remember:
the more information you can provide us with, the better you can be assured of
having the logo design that meets your exact needs designing a logo
.
Grantastic
Designs also specializes in providing all types of collateral and stationery to
supplement your logo design and present you with a complete company promotional
package. Some of our most common
supplements include:
o Business Cards
o Letterhead
o Envelopes
o Rolodex cards
o Brochures
o Stickers
o Banners/Signs
o Folders and inserts
o Multimedia presentations
If you
have a design need not covered in our short list, please contact us and we'll
provide you with special accommodations for handling your project.
Yes.
Copyright applications are provided by the Federal government along with a
standard filing fee for submission. The client may choose to handle the
copyright application process on their own or, for a fee of $85, Grantastic
Designs will complete the entire copyright application process on the client's
behalf. While submitting the copyright form is not a requirement, is its very
strongly recommended.
All
copyrights of the logo design are transferred over to the client upon clearance
of full payment. To continue to provide competitive rates, we entrust the
client's responsibility to verify that both the artwork requested and any
original designs given to Grantastic Designs will not infringe upon any
statutory copyright.
What if I decide to cancel designing a logo job?
If the
logo project is canceled before the client makes an initial selection, no
additional payment is required. Should in the event that a logo project be
canceled after completion, a cancellation fee of 50% of the remainder due will
be administered. (The client only receives copyright to any artwork should they
decide to make full payment at a later time.)
Grantastic Designs saves
unfinished copies of all logo projects for an nominal period of time, should
the client express an interest in continuing the project at a later date. Added
fees may incur from project delays by the client, so it is always best to check
with Grantastic Designs for any foresail delays and keep costs to a minimum.on
in London. I have designed corporate and brand logos for many of